A reading list in behavioral science, from speaker Alex Laskey

TED Blog

At Opower, Alex Laskey and colleagues are running what they describe as “the largest behavioral science experiment in the world.” [ted_talkteaser id=1754]Laskey explains some of the thinking behind it in his TED Talk, “How behavioral science can lower your energy bill,” and he shared further insights into the importance of the field in this discussion with Harvard economist, Sendhil Mullainathan. But what if you’re interested in digging into behavioral economics and science more deeply?

We asked Alex to list his favorite books and resources on the topic. Here, in no particular order:

Books

View original post 212 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s